A redirect maps one webpage to another and is a useful way to keep site visitors interacting with your site. Creators benefit from redirects mainly from traffic retention whether there was a typo in a URL, content had been removed from your site and it returns with a 404 error, or if you deal with moving or managing multiple domain names.
The redirection plugin provides a redirection manager for managing 301 redirects, logging 404 errors, migrating permalinks, and general clean up of loose ends.