---
type: Website Page
title: "Rotten Neighbor Case Study | Pixeldust Interactive"
description: "A location-aware community platform combined addresses, user posts, ratings, notifications, and local data in an unusually interactive experience."
resource: "https://pixeldust.net/case-studies/rotten-neighbor"
tags: [pixeldust, website]
status: stable
sources:
  - id: canonical-page
    resource: "https://pixeldust.net/case-studies/rotten-neighbor"
    title: "Rotten Neighbor Case Study | Pixeldust Interactive"
---

# Rotten Neighbor Case Study | Pixeldust Interactive

> A location-aware community platform combined addresses, user posts, ratings, notifications, and local data in an unusually interactive experience.

## Source

- [Open the canonical human-readable page](https://pixeldust.net/case-studies/rotten-neighbor)
- [Browse the Pixeldust knowledge index](https://pixeldust.net/okf/index.md)

## Page content

Case study / Location-based social web

# Rotten Neighbor: Building a neighborhood conversation around the map.

A location-aware community platform combined addresses, user posts, ratings, notifications, and local data in an unusually interactive experience.
Explore the project ↓ [All case studies](https://pixeldust.net/case-studies)
Portfolio project image from the Rotten Neighbor Work page or archive. Project portfolio image Community map and social features

Client

Rotten Neighbor

Industry

Location-based social web

Project

Community map and social features

Core technology

Google Maps API

01 / The problem

## What the business needed to solve.

Most neighborhood information online was fragmented. The idea behind Rotten Neighbor was to make location the organizing principle for stories, ratings, and activity on a single social map.

### The objectives

- 01 Connect community content to addresses

- 02 Encourage participation and conversation

- 03 Deliver useful location-based alerts and data

02 / The solution

## A more useful digital experience.

Pixeldust Interactive built an address-search and map experience on Google Maps API with posts, comments, voting, neighborhood ratings, notifications, media contests, and integrations for additional local information.

01 / Map-based publishing
### Map-based publishing

Members could search an address and browse or contribute neighborhood posts.
02 / Community interaction
### Community interaction

Ratings, comments, contests, and social sharing supported participation.
03 / Location-aware services
### Location-aware services

Email alerts and outside data sources delivered neighborhood updates and resources.

03 / Business value

## How the work helped the business.

The work addressed a real challenge for Rotten Neighbor—improving the experience for customers, teams, or both.

01
### Significant organic reach

The archived project writeup reported more than 100,000 daily hits at its peak.
02
### Repeat engagement

Alerts and comments encouraged users to revisit neighborhood conversations.
03
### A differentiated experience

The location-first format created a memorable alternative to conventional discussion boards.

04 / Technology

## Tech stack & capabilities.

Technologies and deliverables from the historical project are shown as originally documented, including earlier-generation platforms where applicable.
Google Maps API Geolocation and address search Email notifications Third-party neighborhood data PDF generation

The takeaway

A strong product idea often comes from organizing familiar information in a new way.
[Explore all case studies →](https://pixeldust.net/case-studies)

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## What could a better digital experience do for your business?

Tell us what needs to work better. We'll help map a practical path forward.
[Discuss your project →](https://pixeldust.net/inquiry) [More selected work](https://pixeldust.net/work)

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